I'm Flowhomme, a fashion label inspired by the vibrant streets of Seoul. We create stylish, modern outfits that blend Korean aesthetics with everyday comfort—designed to make you stand out effortlessly.
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Born from a passion for Korean culture and fashion, Flowhomme started as a dream to bring the effortless elegance of Seoul's fashion scene to wardrobes worldwide. Our founder, inspired by countless walks through Hongdae and Gangnam, noticed how Korean fashion seamlessly blends comfort with cutting-edge style.
Every piece in our collection tells a story of modern Korean lifestyle—from the minimalist aesthetics of Jeju Island to the urban energy of Myeongdong. We believe fashion should be an extension of your personality, comfortable enough for daily wear yet distinctive enough to make a statement.
Our values are deeply rooted in Korean philosophy of balance and harmony
Every design draws inspiration from authentic Korean culture, from traditional hanbok silhouettes to modern K-fashion trends.
We're committed to sustainable practices, using eco-friendly materials and ethical manufacturing processes.
Comfort is never compromised. Our pieces are designed for the modern lifestyle—stylish yet comfortable for all-day wear.
From Seoul inspiration to global fashion
The Beginning
Mr. Song, the current chairman, begins his career in the garment industry at Daewoo, Korea. His expertise in shirt-making starts here, laying the foundation for decades of craftsmanship.
Family Business Established
Shirt-making becomes a family business. The Song family continues the craft with dedication, turning it into both a livelihood and an art form. Childhood Years of the Next Generation – The founder’s successor grows up watching Mr. Song work firsthand, witnessing the skills, discipline, and artistry that go into every product.
Brand Philosophy
Present – Flowhomme’s sewing team grows to include over 10 master artisans, each with a minimum of 30 years of experience. They are living witnesses to the golden era of Korean sewing craftsmanship. <br><br>Name Origin: FLOW – The name represents both the smooth, precise process of the company’s work and the seamless way the business has operated for decades. “FLOW” also reflects the company’s purpose: to let customers know that its craftsmanship flows effortlessly from long-standing skill and tradition.
Legacy of Excellence
Flowhomme proudly presents products crafted by masters with unmatched experience, ensuring customers receive the highest quality shirts built on more than 50 years of expertise.
Discover the perfect blend of Korean aesthetics and modern comfort. Join thousands who've already transformed their wardrobes with Flowhomme.